Free is not always good
You may be thinking, “Why to pay for content when I can find plenty of free articles on my subject to use on my website?”
The answer, of course, is credibility.
There are plenty of resources out there for free articles. However, they still have a price: you have to list someone else as the author and include a link to their website. This tells Internet users that you aren’t knowledgeable in regards to your business, and have to rely on other people to explain things for you.
When you post articles written by other people in your business area, many of your website visitors will conclude the writers of the articles are more informed and more trustworthy than you. They will visit these other websites, and likely won’t return to yours. When it comes to Internet marketing, first impressions count. Posting free articles on your website will often make you lose business.
Directory of Writing Services
Need help finding a reputable writing service? Here is a list of professional, reasonably priced services to get you started:
- vWorker — www.vWorker.com: This is a virtual job hiring website. You can find writers all over the world that are ready and willing to create your content for you.
- Elance — www.elance.com: This site functions as a job board for freelancers. When you’re looking to have articles written, you can post your project details on ELance and receive bids from several writers.
- Killer Content — www.killer-content.com: Provides article, web content and SEO writing for a variety of topics and subjects.
- Web Content Writers — www.writingassist.com: A database of freelance web content writers with various skill sets and areas of expertise, matched on a project-to-project basis.
Plain & Simple Writing.
The elegance of this system is in the simplicity. There are really only four steps, and the last one is to simply write out your articles after the groundwork has been laid! Although the step-by-step process is simple, we will give you detailed ways to add extra oomph to each step of the writing process to help you develop your Speed Writing skills.
Obviously, most writing begins by brainstorming potential articles. And, this system is no different. However, for Internet marketers, it is this step that can decide how much subsequent attention your articles get. If you pick the wrong topic or the wrong keywords, the search engines might ignore your articles in favor of other sites that used these techniques to increase traffic. At the very least, you might find yourself on page 20 of the search results, while your competitors rank on the first three pages of the search results.
Secondly, you want to have some idea of the types of structures that certain topics follow. Maybe you are doing a “how-to” article and want to write something in that genre. People who read how-to articles follow a certain structure. There are actually seven different structural outlines that we’ll discuss that can help you lay out your thoughts quickly and research only the material that is relevant to the article. So, you will add your topic and choose a relevant structure, then you will need to do research.
Thirdly, after you have the topic, you still need to branch out to see how many articles or stories can be created from that single topic. You will need to spend some time mind mapping (a way to organize your research and brainstorming) your topic to figure out just how wide a topic it is and whether you should stick with it or try something that is more flexible and easier to write. There are tools we will go into that will help you do this and still be able to write your articles without having to exit the software.
That’s it for the background preparation work! Then, you can sit down and write not just one, but many articles from that little extra time you spent preparing your writing session. Not only that, but you will find that the articles that you turn out are higher quality and have the potential to draw a larger audience because you started out with this in mind, as an Internet marketer, and didn’t just write things haphazardly.